• Serving Our Clients Is Job #1:
    With our headquarters in Madison, Wisconsin we also have offices in Mt. Horeb, WI - Janesville, WI - as well as Rockford and Chicago, Illinois. Convenience and friendly professionalism is just a part of what makes Baer a clear choice.

  • An Invitation To Save & Smile
    Are you feeling stuck with an insurance provider that only represents 1 company? Now's a great time to break free and experience the real savings of an experienced independent insurance professional!

  • Experienced Commercial Insurance Pros
    As a local business you're important to us all! From the trades to contracting and retail marketplace to professional services and organizations of all kinds.

  • Maximize Your Savings With Multi-Policy Discounts
    Why just save on your auto insurance… when insuring your HOME & AUTOS multiply your savings! Get the most out of your money with Multi-Policy Discounts.

  • The Smart-Way to Save on All Your Insurance
    The limits of your insurance policy and how much you’ll pay out-of-pocket after a claim are directly related. Don’t find yourself screaming uncle because you thought you couldn’t afford better coverage. We can help!

  • Life Changes As We Grow
    Our insurance should change with us to maintain the right coverage at the best price possible. Now's a great time to make sure your insurance protection isn't stuck in the past.

Welcome to Baer Insurance Services


Who We Are

Independent insurance agents dedicated to providing you Better Advice. Better Choices.TM

What We Do

Auto, Home, Business, Life, Health, Benefits and more.

Where We Are

With locations in Wisconsin and Illinois, we have the capacity to serve your needs locally and nationally.

Who We Represent

Top-rated insurance companies ranging from those with a national presence, to regional and local.



Most Recent News & Posts:

The warm days and cool nights of autumn will soon arrive along with those beautiful leaves that we all enjoy so much. As majestic as those trees look while the leaves are still attached, what do we do when leaves begin falling to the ground, covering the landscape? Many of us [...more]
VIEW THIS POST → Burn, Rake, or Mow? A Seasonal Question?

For over twenty-three million students nationwide, the school day begins and ends with a trip on a school bus. The greatest risk is not riding the bus, but approaching or leaving the bus. Before children go back to school or start school for the first time, it is essential that [...more]
VIEW THIS POST → Kids, The School Bus, And You

Having a car at college can give a student the freedom to come and go from work or to explore surrounding areas without depending on others. But having a car also means greater responsibility. Here are some common driving situations that you and your college student should discuss before your [...more]
VIEW THIS POST → Preparing Your Student and Car Coverage For College

Test the Rule of 3.6% How do you know if you own enough life insurance? Life Insurance can never replace a husband, wife or parent, but for most it's intended to restore the income a family depends on in a loved one's absence. The Rule of 3.6% might be helpful in [...more]
VIEW THIS POST → An Simple Equation for Life Insurance

Do you have a young adult attending college? College can be a fun time for the student but a stressful one for the parent. Reduce some of the stress by planning ahead to make sure your college student has appropriate insurance protection while away at school. Insurance companies cover full-time students under [...more]
VIEW THIS POST → Protect Your College Student’s Possessions

Contact US

Baer Insurance Services – Headquarters
9701 Brader Way
Madison, WI 53562

Office Hours: M-F 7:30am to 5pm
Tel: (608) 830-5800
Toll Free: (888) 729-2237
Fax: (608) 830-5877
Email: baer@baerinsurance.com


Location Finder:

Madison, WI

Mt. Horeb, WI

Janesville, WI

Rockford, IL

Chicago, IL Area






Contact

Baer Insurance Services - Headquarters
9701 Brader Way
Madison, WI 53562

Office Hours: M-F 7:30am to 5pm
Tel: (608) 830-5800
Toll Free: (888) 729-2237
Fax: (608) 830-5877
Email: baer@baerinsurance.com

Location Finder:


Madison, WI Mt. Horeb, WI Janesville, WI Rockford, IL Chicago, IL Area

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