• Serving Our Clients Is Job #1:
    With our headquarters in Madison, Wisconsin we also have offices in Mt. Horeb, WI - Janesville, WI - as well as Rockford and Chicago, Illinois. Convenience and friendly professionalism is just a part of what makes Baer a clear choice.

  • An Invitation To Save & Smile
    Are you feeling stuck with an insurance provider that only represents 1 company? Now's a great time to break free and experience the real savings of an experienced independent insurance professional!

  • Experienced Commercial Insurance Pros
    As a local business you're important to us all! From the trades to contracting and retail marketplace to professional services and organizations of all kinds.

  • Maximize Your Savings With Multi-Policy Discounts
    Why just save on your auto insurance… when insuring your HOME & AUTOS multiply your savings! Get the most out of your money with Multi-Policy Discounts.

  • The Smart-Way to Save on All Your Insurance
    The limits of your insurance policy and how much you’ll pay out-of-pocket after a claim are directly related. Don’t find yourself screaming uncle because you thought you couldn’t afford better coverage. We can help!

  • Life Changes As We Grow
    Our insurance should change with us to maintain the right coverage at the best price possible. Now's a great time to make sure your insurance protection isn't stuck in the past.

Welcome to Baer Insurance Services


Who We Are

Independent insurance agents dedicated to providing you Better Advice. Better Choices.TM

What We Do

Auto, Home, Business, Life, Health, Benefits and more.

Where We Are

With locations in Wisconsin and Illinois, we have the capacity to serve your needs locally and nationally.

Who We Represent

Top-rated insurance companies ranging from those with a national presence, to regional and local.



Most Recent News & Posts:

Here's a little quiz. Where is your Social Security card right now? What about your passport? Your birth certificate? Choose one: In the safe deposit box at my bank or in a locked file cabinet or fire-rated document chest at home I'm not sure, but they must be around here somewhere In my [...more]
VIEW THIS POST → Be Sure to Super Protect Your Super IDs

Did you get your kids a smartphone or tablet this holiday season? With schools using technology in classes and kids being exposed to these devices at an early age, the question is often a matter of when, not if. Parents may have questions and concerns about how to keep kids [...more]
VIEW THIS POST → Smart Parents Monitor Smartphone & Tablet Gifts

It goes without saying that one area's definition of a blizzard is not necessarily another area's definition. Yet all things being equal - when it's best to stay home then it's best to be prepared. Long-range weather predictions for 2014-2015 suggest another cold winter is on its way across much of [...more]
VIEW THIS POST → Early Preparation for a Winter Blizzard

With the holiday season fast approaching, many of us are out shopping and enjoying the festivities. In this joyous atmosphere, we also need to be aware of our surroundings and develop a safe routine because unscrupulous individuals may be out to take advantage of our festive mood. Some things to keep [...more]
VIEW THIS POST → Holiday Shopping: 12 Precautions to Protect Youself & Your Property

These days it seems most people find it convenient to use credit or debit cards rather than carry cash or write checks for each purchase. Recent headlines concerning account information breaches should be of concern to all card users. Important differences between credit cards and debit cards may affect your decision [...more]
VIEW THIS POST → Choose Your Card Wisely to Protect Your Money

Contact US

Baer Insurance Services – Headquarters
9701 Brader Way
Madison, WI 53562

Office Hours: M-F 7:30am to 5pm
Tel: (608) 830-5800
Toll Free: (888) 729-2237
Fax: (608) 830-5877
Email: baer@baerinsurance.com


Location Finder:

Madison, WI

Mt. Horeb, WI

Janesville, WI

Rockford, IL

Chicago, IL Area






Contact

Baer Insurance Services - Headquarters
9701 Brader Way
Madison, WI 53562

Office Hours: M-F 7:30am to 5pm
Tel: (608) 830-5800
Toll Free: (888) 729-2237
Fax: (608) 830-5877
Email: baer@baerinsurance.com

Location Finder:


Madison, WI Mt. Horeb, WI Whitewater, WI Rockford, IL Chicago, IL Area

Subscribe For Updates

Don't Miss It: Signup for our e-list and we'll automatically send you occasional updates about new items posted to our site.

When signing up you will initially receive a confirmation email requiring your approval to complete the registration. Our strict privacy policy keeps your email address 100% safe & secure.